The Latest From the Small Talk Blog . . .
Angelina Jolie went public yesterday with her decision to undergo a preventative double mastectomy. She wasn’t paid for her story, and she certainly doesn’t need the publicity.
Why’d she do it?
A few years ago, David Meerman Scott and Brian Halligan came out with a great book called Marketing Lessons from The Grateful Dead. As a marketing executive who also happens to be a long-time Deadhead, I was immediately drawn to the title and found great value from its contents. And while The Dead and their long history of success provides for a great case study for marketers who wish to engage their fans, there remains much to be learned from other successful music acts - and Lady Gaga tops the charts for how to do it right.
Kudos to Angelina Jolie for sharing her experience and helping others. We think she'd make a great HealthTalker! http://t.co/etA8Wd8raN
Happy One Year Anniversary at HealthTalker to Nate Prouty, our Senior Manager of Application Development!
What Pharma Marketers Can Learn from Lady Gaga http://t.co/PQUFgH2CgK
Perhaps The Best WOM Program Ever http://t.co/nsplenstLI
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